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Blog
A selection of blog posts to inspire and educate. Exploring marketing and branding to design and photography. Occasionally showing the inner workings of my mind.
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A Quick Guide to the Marketing Funnel
The marketing funnel is a simple diagram representing the purchase cycle of consumers when selecting a new product. Marketers will use...
James Neale
Apr 1, 20246 min read
Photography to Capture the World - Vol. 4: Brilliant Brighton
This a continuation of my passion project "Photography to Capture the World." For volume 4, I headed to Brighton to test my skills in...
James Neale
Mar 4, 20242 min read
Five Tips for Dealing with a Killer Commute
If there is one thing starting a career in London as a creative taught me, it's how to deal with an insanely long commute. London is one...
James Neale
Feb 5, 20243 min read
The Seven Basic Plots and Their Use in Branding, Design, & Marketing
Christopher Booker, the famous British author and journalist, brought forward the idea that there are seven basic plots that every story...
James Neale
Nov 6, 20238 min read
How Creatives Can Reduce Stress and Live a Successful Life With Mental Health Issues
Whether mental health issues are genetically connected to creativity or environmental factors like short deadlines and irregular payments...
James Neale
Oct 2, 20235 min read
Photography to Capture the World - Vol. 2: Beloved Berlin
As I have discussed before travel photography is a new creative challenge for me to explore. During my creative career, I've been lucky...
James Neale
Sep 4, 20232 min read
Exploring the Use of Animation to Highlight Mental Health Issues
I've recently been doing consultancy work for a small-scale client, researching how mental health is discussed across various media...
James Neale
Jul 3, 20233 min read
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